With a diverse professional journey spanning Yahoo India, Toppan, TIFR (Tata Institute of Fundamental Research), and Doordarshan, Shweta brings together corporate discipline, media exposure, research-oriented thinking, and operational excellence. Her experience at Doordarshan strengthened her understanding of media, storytelling, content, and the power of visual communication. An archivist by passion, Shweta has always believed that every story, memory, and milestone deserves to be preserved with authenticity. Her love for cinema further fuels her creative side, inspiring her to look at every event not just as an occasion, but as a story waiting to be brought to life. Over the years, she realized that events are more than just gatherings—they are experiences that create lasting memories and meaningful connections. This belief inspired her to step into the world of event management, where planning meets creativity.